We may be attention junkies, but even we only want certain types of attention. Could we really stand it if everyone hated us? Fearing us, sure (at least, for the guys, as it gives an aura of power, which attracts women and the possibility of the aforementioned true love or at least lust), but everyone hating us? Probably not.
Taking a guess, I'd suggest people with BPD are seeking attention which amounts to emotional validation or attention to satiate particular emotional needs, while people with HPD want any kind of attention?
I don't think most people with BPD want to be feared, though I can imagine that could become an identity for some my guess would be that wanting to be feared is probably not BPD-related, lol.