www.non-24.com pharma preys on the blind to sell Hetlioz

All anyone has to do is watch CNN to see who pharma is targeting next to make its billions, I just saw that non24.com ad on the pharma ad channel CNN.

Why the T.V ads ?

FDA approves Hetlioz: first treatment for the invented condition in blind individuals http://www.fda.gov/newsevents/newsroom/pressannouncements/ucm384092.htm

Pathologizing Insomnia to make billions selling treatments , nothing new here.

Insomnia has been a goldmine for the pharmaceutical industry. To bump the insomnia market, Pharma has already created lots subcategories of insomnia — chronic, acute, transient, initial, delayed-onset and middle-of-the-night as well as early-morning wakening non-restful sleep. Your insomnia is as unique as you are! It is also no coincidence that “wakefulness” medications cause insomnia and insomnia drugs, because of their hangover, create a market for wakefulness drugs.

To understand what a complete scam "insomnia" is read this article,

In the early 1990s, psychiatrist Thomas Wehr conducted an experiment in which a group of people were plunged into darkness for 14 hours every day for a month.

It took some time for their sleep to regulate but by the fourth week the subjects had settled into a very distinct sleeping pattern. They slept first for four hours, then woke for one or two hours before falling into a second four-hour sleep.

Though sleep scientists were impressed by the study, among the general public the idea that we must sleep for eight consecutive hours persists.

In 2001, historian Roger Ekirch of Virginia Tech published a seminal paper, drawn from 16 years of research, revealing a wealth of historical evidence that humans used to sleep in two distinct chunks.
A woman tending to her husband in the middle of the night by Jan Saenredam, 1595 Roger Ekirch says this 1595 engraving by Jan Saenredam is evidence of activity at night

His book At Day's Close: Night in Times Past, published four years later, unearths more than 500 references to a segmented sleeping pattern - in diaries, court records, medical books and literature, from Homer's Odyssey to an anthropological account of modern tribes in Nigeria.

Finish reading here http://www.bbc.com/news/magazine-16964783

This is the anti psych forum so I won't go on about pharma being the dirtiest greediest totally dishonest people on the planet making billions wile racking up a huge body count, we know that already.

I hope this drug is not like every other that comes out, first ads on T.V pushing the stuff then a few years later ads by lawyers like 1-800-bad-drug . Every drug, every time.

Want to get rich ? Do what pharma does over and over and over again !

1. Patent a dangerous chemical as a "treatment" for non-24 hour sleep-wake disorder .
2. Invent fictitious trial results that prove the drug is effective in treating non-24 hour sleep-wake disorder.
3. Bribe FDA officials into approving the drug as safe for everyone! (Even if it kills people.)
4. Submit to the American Psychiatric Association for inclusion in their DSM-V (the standard reference guide of psychiatric disorders).
5. Create an emotional TV ad that shows unhappy, confused people being transformed into perfect beings after they take your drug.
6. Issue press releases to mainstream media outlets who will run your propaganda as news with zero skepticism.
7. Bribe doctors with vacations, extravagant meals and "consulting fees" in order to get them to prescribe your drug to as many patients as possible.
8. Buy off politicians and legislators to block alternative medicine and enforce a pharmaceutical monopoly.
9. Sit back and rake in the bucks while Americans go broke buying your drug to treat non-24 hour sleep-wake disorder!
10. When the lawsuits roll in from the families of dead patients, simply use a small portion of your windfall profits to settle out of court, admitting no guilt.

The ads are running all over, let the off label prescribing begin !

I have non 24 , I really do , I have never ever been able to conform to the sleep the same 8 hours every day thing. That's what got me in the psychiatry office in the first place. I need to sleep "on time".

Delayed Sleep Phase Syndrome (DSPS) is more like what I "have" http://my.clevelandclinic.org/neurological_institute/sleep-disorders-center/disorders-conditions/hic-delayed-sleep-phase-syndrome.aspx

The 8 hour sleep , its just a big scam everyone convinced humans are supposed to sleep the same 8 hours every day. This post 107 views , wow only a few billion more and the scam is totally busted.

Till then pop your pills everyone !